We understand Attractions, Tourism Agencies, and ‘Things To Do’ Businesses don’t always have their own data team. With limited manpower, busy IT teams, and tight budgets, it can be hard to give data analysis the attention it needs. You probably see how data is changing the way the world does business, but not know how you can fit it in to your packed schedule. YOU. Group makes tourism data automated, actionable and easy.
YOU. Group’s Co-Founder, Jenny You, a former GM of an international attraction brand knew the frustration of selling activity products online and trying to efficiently manage multiple ticket sales channels – WITHOUT MUCH DATA. The daily efforts that come with tracking prices, monitoring changing nationality preferences, understanding shifts in market demands, and ensuring all suppliers are getting a win-win deal while ensure product listings are ‘on brand’ is no easy task.
Without many resources to support online sales strategy, she recognized the potential of a data tool that could fulfil this missing need for the Tours & Activity Industry. Mature segments like airlines and hotels are already reaping the benefits of a strong data culture and we want to bring these benefits to YOU. Our system aims to relieve your daily sales headaches at an affordable subscription price.
Tour & Activity Businesses may view working alone, in isolation, as a way to protect their information & confidentiality. But learning from each other can benefit everyone.